3D Product Configurators

Make complex products easier to buy and easier to sell

Give customers, sales teams and dealers one visual experience to explore valid options, understand the product and move confidently toward a quote, order or checkout.

View our configurators

Book a configurator demo

Built around your products and rules

Best-in-class visuals for every configuration

Connected directly to your sales process

Watch Our Configurators Video

The Problem

Complex products shouldn’t be difficult to sell.

When products come with layouts, modules, finishes, fabrics, dimensions, pricing and compatibility rules, static PDPs and catalogs leave too much for the buyer or salesperson to figure out.

CONFIGURE. VISUALISE. BUY.

One experience, from first choice to final sale.

CONFIGURE

Customers see exactly what they’re choosing.

Make every option visible

CONFIGURE

Start from a popular layout or from a single piece, then choose size, fabric, finish and accessories, all presented as things a person recognizes.

Make every option visible

VISUALISE

Product rules prevent combinations you can’t sell.

Keep every configuration valid

VISUALISE

Start from a popular layout or from a single piece, then choose size, fabric, finish and accessories, all presented as things a person recognizes.

Keep every configuration valid

SAVE & SHARE

Carry product choices into pricing, specifications or quotes.

Make quoting easier

SAVE & SHARE

Start from a popular layout or from a single piece, then choose size, fabric, finish and accessories, all presented as things a person recognizes.

Make quoting easier

BUY

Website, showroom, sales team or dealer network.

Use it everywhere

BUY

Start from a popular layout or from a single piece, then choose size, fabric, finish and accessories, all presented as things a person recognizes.

Use it everywhere

Book a configurator demo

TRY IT YOURSELF

Don’t just watch it. Configure it.

Try a live experience and see how product choices, rules and visuals work together in real time.

Click here to try the configurator

Click here to try the configurator

Book a configurator demo

LIVE CONFIGURATORS

Every product has different rules. So does its configurator.

A selection of imagine.io configurators running in production today, across furniture, workplace, building products and home.

Sectional Sofa Configurator

Modules, orientation, configurable options, fabrics, finishes, dimensions and pricing.

Sectional Sofa Configurator

Modules, orientation, configurable options, fabrics, finishes, dimensions and pricing.

Cabinet Configurator

Layouts, cabinet types, doors, finishes, hardware, appliances and BOM.

Cabinet Configurator

Layouts, cabinet types, doors, finishes, hardware, appliances and BOM.

Door Configurator

Size, slab, glass, finish, hardware and compatible options.

Door Configurator

Size, slab, glass, finish, hardware and compatible options.

Office Chair Configurator

Frame, arms, controls, upholstery and ergonomic options.

Office Chair Configurator

Frame, arms, controls, upholstery and ergonomic options.

Minimalist interior with decorative plant

Rug Configurator

Size, colorway, pattern, in room visualization

Rug Configurator

Size, colorway, pattern, in room visualization

Book a configurator demo

FROM CHOICE TO CHECKOUT

Keep the entire buying journey connected.

Start from a popular configuration or build from individual components. Product rules keep every choice valid.

Build the right product

CONFIGURE

Start from a popular layout or from a single piece, then choose size, fabric, finish and accessories, all presented as things a person recognizes.

Build the right product

Materials, finishes, layouts and components update instantly in 3D, 360 or AR.

See every decision

VISUALISE

Start from a popular layout or from a single piece, then choose size, fabric, finish and accessories, all presented as things a person recognizes.

See every decision

Save a project, share it with someone else or bring it into a showroom, dealer or sales conversation.

Keep the configuration

SAVE & SHARE

Start from a popular layout or from a single piece, then choose size, fabric, finish and accessories, all presented as things a person recognizes.

Keep the configuration

Send the final configuration to cart, quote, dealer, salesperson, CRM or your existing order workflow.

Take it into your sales process

SELL

Start from a popular layout or from a single piece, then choose size, fabric, finish and accessories, all presented as things a person recognizes.

Take it into your sales process

Book a configurator demo

BUILT FOR HOW YOU SELL

One product engine. Every sales channel.

The underlying product data and rules stay the same. The experience changes depending on where and how you sell.

E-Commerce

Configure, visualize, and add to cart

Showrooms

Build the product together and save the final selection.

Sales Teams

Configure valid products, price them and generate a quote.

Dealers

Give each dealer the right catalog, options and pricing.

WORKS WHERE YOU ALREADY SELL

It runs on the storefront you already have.

Add Imagine to your existing commerce and sales stack without rebuilding your product data from scratch.

Shopify

Connects directly to Shopify storefronts without forcing a replatform.

Shopify

Connects directly to Shopify storefronts without forcing a replatform.

Magento

Embeds into Adobe Commerce storefronts without moving your catalog anywhere.

Magento

Embeds into Adobe Commerce storefronts without moving your catalog anywhere.

BigCommerce

Drops into your existing product templates and inherits your styling.

BigCommerce

Drops into your existing product templates and inherits your styling.

WooCommerce & WordPress

Installs on a WordPress site as a block, with no plugin sprawl and no rebuild.

WooCommerce & WordPress

Installs on a WordPress site as a block, with no plugin sprawl and no rebuild.

Salesforce Commerce Cloud

Runs inside enterprise storefronts alongside the rest of your commerce stack.

Salesforce Commerce Cloud

Runs inside enterprise storefronts alongside the rest of your commerce stack.

ERP, PIM, CRM & APIs

Options, prices and delivery windows sync from the systems that already hold them.

ERP, PIM, CRM & APIs

Options, prices and delivery windows sync from the systems that already hold them.

From your catalog to a live configurator.

We work with your team to understand what you sell, build the right experience and get it live within your existing sales journey.

Share your products, existing 3D/CAD assets, options and rules.

Start with your catalog

MAP

Together, decide what buyers can configure and how the sales journey should work.

Map how customers should configure

DEFINE

Imagine creates the product logic, visuals and branded experience.

Bring your configurator to life

BUILD

Link pricing, product data, ecommerce and other sales systems.

Make it work with your business

CONNECT

Deploy across ecommerce, sales teams, showrooms or dealers and expand from there.

Put configuration into your sales journey

LAUNCH

Your questioned answered

We're here to help every step of the way. Connect with our team of experts to discover how 3D configurators can transform how you sell.

Book a configurator demo

Features & Capabilities

What are product configurators?

Can the configurator handle complex product variations?

Does it integrate with eCommerce platforms?

Can we include AR (Augmented Reality)?

Does it support dynamic pricing?

Can I share my configurator with other channels and partners?

Implementation

What is required to get started?

How long does implementation take?

What resources are needed from our team?

Cost & Licensing

How many colors & finishes can we add?

How are configurators priced?

Usability & Maintenance

Can our marketing team update product options without developers?

How scalable is the solution?

Does the configurator provide analytics on user engagement?

Risk & Support

How reliable is performance (speed, load times)?

What level of customer support is included?

Your products.
Built to configure.

See what the right configurator could look like for your catalog.

Book a 15-minute demo

imagine.io is ISO 27001 and SOC 2 Type II certified, reflecting our ongoing commitment to the highest standards of data security, privacy, and reliability. Our platform is built to protect your information while empowering teams to create stunning 3D and AI-powered content with confidence.

Products

Resources

Company

Products

Resources

Company

Products

Resources

Company

Talk to an Expert

Complex products shouldn’t be difficult to sell.

Complex products shouldn’t be difficult to sell.

One experience, from first choice to final sale.

One experience, from first choice to final sale.

Make every option visible

Make every option visible

Keep every configuration valid

Keep every configuration valid

Make quoting easier

Make quoting easier

Use it everywhere

Use it everywhere

Don’t just watch it. Configure it.

Don’t just watch it. Configure it.

Every product has different rules. So does its configurator.

Every product has different rules. So does its configurator.

Sectional Sofa Configurator

Sectional Sofa Configurator

Cabinet Configurator

Cabinet Configurator

Door Configurator

Door Configurator

Office Chair Configurator

Office Chair Configurator

Rug Configurator

Rug Configurator

Keep the entire buying journey connected.

Keep the entire buying journey connected.

Build the right product

Build the right product

See every decision

See every decision

Keep the configuration

Keep the configuration

Take it into your sales process

Take it into your sales process

One product engine. Every sales channel.

One product engine. Every sales channel.

It runs on the storefront you already have.

It runs on the storefront you already have.

Shopify

Shopify

Magento

Magento

BigCommerce

BigCommerce

WooCommerce & WordPress

WooCommerce & WordPress

Salesforce Commerce Cloud

Salesforce Commerce Cloud

ERP, PIM, CRM & APIs

ERP, PIM, CRM & APIs

From your catalog to a live configurator.

From your catalog to a live configurator.

Start with your catalog

Map how customers should configure

Bring your configurator to life

Make it work with your business

Put configuration into your sales journey

Your questioned answered

Your questioned answered

Your products.Built to configure.

Your products.Built to configure.

Your products.
Built to configure.

Your products.
Built to configure.